28 ways to grow supply in a marketplace — by Lenny Rachitsky, ex-Airbnb
The growth teams at Uber and Airbnb occasionally met over the years to share best practices, brainstorm ideas, and share observations on the startup world. I’ve had folks over to 1455 Market St, the headquarters of Uber, and I’ve reciprocated with visits to the Airbnb offices too. I’ve learned a ton from these conversations, and met awesome people along the way!
While both consumer marketplaces are very different — one is a city-by-city transportation service, the other a global network of homes — they also share a lot of similarities too: Both were founded within a year of each other, quickly found network effects, made major design innovations that made the consumer experience 10X better, and much more. Importantly, both companies are tremendous growth stories, and have needed to grow bot… Read More